Overview
This article covers the content of the Certified Information Systems Security Professional ( CISSP) examination content. The article also addresses the IEEE and ACM curriculum of the Computer System Security. The scope of the article is large and as such the article will be divided into various sections as we progress through the article. The following topics will be covered:
The text book of Stallings and MIT-OCW course cover broad areas and well suited for computer systems security for enterprise and small business. In case you need to implement computer security measures, please contact one of our Engineers.
References:
1.0 Computer Security- Principals and Practice- Stallings
2.0 Computer Systems security- MIT OCW Weblink
Digital Marketing: Frameworks and References
Digital Marketing is about using websites and e-commerce portal to market your product and services. Nowadays content management systems like WordPress, Joomla, DNN and Liferay are used for such purposes. These frameworks are open source and widely used as a Digital Marketing platforms.
In implementing a digital marketing a Competitive strategy, value proposition and tactics are very Important. The strategy, value chain and tactics are very similar to traditional business marketing and sales only they are now implemented on a digital platforms.
Content Marketing is Important
Modern Digital Marketing uses education based marketing and it is called content marketing. The objective is to use education and Information as the first class citizen in the market place. The good old method of sale, sale sale is to be avoided in the modern Digital Marketing. Content Strategy is well suited in complex product and solutions industry. An example will be Digital Marketing of software solutions.
Measuring business performance on the basis of finance alone is flawed. Business performance should include other aspects of the business like:
1.0 Utilization of Assets and Working Capital
2.0 Research and Development and Continuous Learning
3.0 Customer Satisfaction and Customer Development
4.0 Environment and Community- Protection and Development
5.0 Internal Discipline and Order- Delivery on Time and being Effective
6.0 Employee Satisfaction- Retention and Skill Based Training