WordPress - An ideal platform for Lean Startup Strategy
Situational Analysis :
You get up around noon one day and realize- you can no longer be a grad student any more. So you realize you have to do something - why not start a business- like creating something better products and services. Then you realize marketing and sales are important and you know nothing about it..
You are smart and realize what if the idea itself is not correct. What you should do. If you are arrogant and stupid, you will think, you will make products with superior features and people will come- this is not true at all. Look at all successful companies, they enter the market with crappy product and then refine it later.
Take another example, in software development- quite rarely customer, developer and management has any clue what is going on. Most of the time upper management is uttering 20 buzzwords they have leaned using google search.
In software we solve this problem using agile method. Design- Test-Learn-Modify-add feature-implement and back.
Why not use the same method for business development. The Agile business development. This is called Lean Start-up. The very basic idea of business needs to be checked and tested and improved.
As your business evolves over phases, your website and marketing and sales need to reflect this . The static website is no match for this . Web CMS platforms like Liferay, Joomla and Word press are specifically designed for rapid modifications.
In CMS you can change the content and looks effectively and rapidly with minimal disruption and effort. This very fact makes Web CMS technology the perfect fit for Lean Stratup Stratgy.
With CMS technology we can change the look and feel of the website very rapidly at each pivot.
If you are a small business and looking to embrace lean startup in your marketing and sales, then WordPress CMS is the right technology for you.
WordPeress is a CMS that is simple and easy to use . WordPress is perfectly suited for brand development and testing business ideas. What looks sound in paper may not work in practice. With Wordpress CMS you can change the content of the website to reflect your experimentation. Once you see increased traffic to your site you realize your ideas are working. WorldPress CMS helps with these experimentations.
Please contact one of our engineers for details and how you can get stated with Lean startup and WordPress
1.0 Lean Startup- ISBN-10: 9780307887894
2.0 WordPress to GO- ISBN-10: 1481130501
3.0 Smart Content- Inbound Marketing- Hubspot Video
4.0 Hooked- Habit Forming Products- Video
5.0 Contagious- Why Things Catch On- Video
6.0 Positioning- Al Reis- Video
7.0 Business Plan Generator and Value Canvas- Osterwilder- Slideshare